RU

RSCC delegation tours MIPCOM, the largest content trade fair, on 7-10 October 2013

  • 1/3
  • 2/3
  • 3/3

MIPCOM is the largest trade fair for content, every year bringing leaders of the cinema and TV entertainment industry to the Film Festival Palace in Cannes. MIPCOM offers a tightly-packed and fascinating program of exhibitions and seminars, making it possible to appreciate the main trends in the market for video viewing technologies and content consumption market.

MIPCOM is the largest trade fair for content, every year bringing leaders of the cinema and TV entertainment industry to the Film Festival Palace in Cannes. MIPCOM offers a tightly-packed and fascinating program of exhibitions and seminars, making it possible to appreciate the main trends in the market for video viewing technologies and content consumption market.

MIPCOM 2013 proceeded under the impact of «4K». While transition to Full HD was smooth and painless for all industry’s players, the growing volume of content in the 4K format is making operators seek optimized network use solutions. R.Hastings, President of the American company Netflix, the largest Internet service in the world, has noted his concern about the strain on the network caused by the growing use of films in the 4К format. Commenting on the further development of the 4K technology, he immediately added that neither the operators, nor users should see it as a problem.

All paid cable TV operators without exception are talking about their technical readiness to include 4K TV channels in their package offerings. Satellite operators are no less optimistic.  Sky Perfect of Japan intends to launch a permanent UHD transmission in July of 2014 to coincide with FIFA 2014, while the Russian NTV+ platform is going to provide the coverage of the Winter Olympics in the 4К format.

However, the main trend of MIPCOM 2013 was most vividly described by Ferdinand Keiser, the commercial director of SES, who said that all satellite broadcasting operators should support the development of the new compression standard, meaning most probably the H.265. At the same time, the projections for the UHD TV market is around 110 million TV sets by as early as 2025.

News